1、 Department of Defense DIRECTIVE NUMBER 5535.09 December 19,2007 ASD(PA)SUBJECT:DoD Branding and Trademark Licensing Program References:(a)DoD Directive 5122.5,“Assistant Secretary of Defense for Public Affairs (ASD(PA),”September 27,2000 (b)Sections 138(c)and 2260 of title 10,United States Code (c)
2、Sections 1051 through 1127 of title 15,United States Code (d)Acting Deputy Secretary of Defense Memorandum,“Trademark Licensing Implementation,”June 27,2005(hereby cancelled)1.PURPOSE Consistent with the guidance in Reference(a),this Directive:1.1.Establishes policy and assigns responsibilities unde
3、r the authorities in section 2260 of Reference(b)and Reference(c).1.2.Supersedes Reference(d).1.3.Provides guidance for implementing and/or maintaining programs to license marks(as defined below)owned or controlled by the Department of Defense,including the Military Departments,as authorized and/or
4、directed by section 2260 of Reference(b)and Reference(c).2.APPLICABILITY AND SCOPE This Directive applies to the Office of the Secretary of Defense,the Military Departments,the Office of the Chairman of the Joint Chiefs of Staff,the Combatant Commands,the Office of the Inspector General of the Depar